Sr. Data Analyst

Irving, TX 75063

Employment Type: Direct Hire Category: Data Analytics Job Number: 26621

Job Description

Freeman+Leonard is seeking a Senior Data Analyst with a strong background in retail, sales, or marketing analytics. The ideal candidate will have a deep understanding of analyzing sales, business, and research data within the retail sector, particularly in physical spaces. This role requires a unique blend of analytical skills to merge various data sets, providing comprehensive insights for the optimization of physical retail elements. The successful candidate will drive retail strategy and offering through data-driven insights and recommendations alongside the data science and data analytics team.


  • Analyze sales, customer, and market research data specific to physical retail spaces, identifying trends, patterns, and insights that drive business decisions.
  • Merge and correlate data from different sources, including sales, foot traffic, digital marketing, and customer feedback, to create a holistic view of retail performance and opportunities for optimization.
  • Develop and implement advanced analytical models to predict customer behavior, sales trends, and the effectiveness of retail strategies.
  • Collaborate with cross-functional teams, including marketing, sales, and operations, to ensure data insights are effectively integrated into business strategies.
  • Lead the design and execution of A/B testing experiments to evaluate the impact of physical store changes on customer experience and sales.
  • Present complex data findings in a clear and actionable manner to clients, senior management and stakeholders, supporting strategic decisions with data-driven evidence.

Core Skills

  • Experience in data analysis, with a significant portion focused on retail analytics or a closely related field is a plus.
  • Strong proficiency in analytical tools and software, including SQL, Python, R, and data visualization tools such as DOMO, Tableau or Power BI.
  • Demonstrated experience in analyzing and interpreting complex datasets, with the ability to translate data insights into strategic recommendations.
  • Excellent problem-solving skills, with a proven ability to conduct high-level data analyses that inform business strategies.
  • Strong communication and presentation skills, with the ability to articulate complex concepts to non-technical stakeholders.
  • Ability to manage multiple projects simultaneously, with strong organizational and project management skills.
  • Strong written and verbal skills, including the ability to prepare summaries and present to agency and client teams.
  • Experience in A/B testing, predictive modeling, and statistical analysis techniques.



-A BA/BS in appropriate discipline such as analytics, statistics, mathematics, computer science, (recognized internationally) (MA/MS preferred but not required)

-Proven track record (5-7) years of experience in data management and analytics within a corporate or retail environment.

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