Corporate Communications/Public Relations Director

Dallas, TX 75219

Employment Type: Direct Hire Category: PR Professional Job Number: 26120

Job Description

Freeman+Leonard is looking for a dynamic Director of Corporate Communications/Public Relations with proven experience in developing and executing a strategic communications and public relations plan - including generating positive exposure and broadening brand awareness; implementing strategic crisis communications; and advancing business objectives across internal and external audiences. This role will spearhead comprehensive public relations for a hospitality brand, deliver hands-on support for key projects, and design and execute media relation strategies including messaging and securing demand for over 50 hotels. This is an onsite role based in Dallas, TX. 

  • Develop and execute high-impact and innovative strategies that increase revenue and broaden visibility for the brand across traditional and new media
  • Serve as a trusted media liaison and advisor to Owners, C-Suite and senior executives; serve as a company spokesperson
  • Lead and mitigate crisis communications and reputation management
  • Position senior executives as thought leaders within the industry; prepare talking points, briefing books and all materials needed for speaking engagements and media interviews
  • Design and execute media relations strategies and messaging to ensure they support business objectives and brand initiatives
  • Manage PR/communications budget
  • Direct and manage small internal and external communications team
  • Architect how PR/Comms is done at the corporate level and regional/local-level
  • Develop, plan and execute large-scale events (i.e., hotel groundbreakings and grand opening events) with cross-functional teams and internal/external partners
  • Mentor and guide on-property leaders and marketing teams to understand strategic PR and communications
  • Monitor, research and advise on industry practices and trends to ensure company is represented both at the brand and hotel level   
  • Oversee, direct and streamline internal communication and write internal communications for senior executives across a variety of mediums
  • Write and edit external communications pieces for executives and media
  • Advise on social media strategies, as needed

  • College degree in communications, public relations or related field
  • Superb public speaker with impeccable written and verbal communication skills
  • Exceptional people and leadership skills and strong emotional IQ
  • Experience managing external PR agencies
  • 8 years of travel or hospitality experience
  • 5+ year directing and leading external agencies and internal teams
  • At least three years-experience in crisis management
  • Program and project management experience
  • Maturity and good judgment in knowing when and how to escalate issues while balancing the needs of various stakeholders, including executive leadership, human resources and legal
  • Ability to multi-task and manage multiple projects, perform well under pressure and be a team player
  • Able to travel

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